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Swoop Travel (Full page)

 
 

Swoop specialise in adventure travel to the Arctic, Antarctic and Patagonia. With a growing business, increasing competition, and a brand that didn’t truly represent them, Swoop decided it was time for a change.  

At the core of the Swoop team is passion, expertise and local area knowledge. We were tasked to capture this in a new brand identity and provide advice on how they should better present content on their website from which 90% of their sales enquiries come.

 
 

INSPIRATION

 

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Brand ASSETS

 

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MAPS, ILLUSTRATED GUIDES & ICONS

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“Carruthers Tanner understood who we were and what we wanted to achieve right from the start, and translated our aspirations into a wonderful new look and feel. They revitalised us from the inside out, helping us not only transform our websites - we’ve since seen a 25% increase in enquiries - but also our approach to content. They are an absolute pleasure to work with.”

Lauren Amos
Marketing and Communications Officer